WaterSmart uses mobile and online tools to help water utilities educate and engage their customers to save water and money. The company offers an online platform and an app with cloud-based analytics that can improve water-use efficiency.
Using a combination of behavioral psychology, analytics from water meter data and cloud computing, WaterSmart partners with water utilities to generate customized ‘Home Water Reports’ and also offers an online portal and app for residential water users in the USA. The water reports compare a household’s water consumption with other similar-sized homes, and makes personalized money- and water-saving recommendations for consumers.
Using these methods, WaterSmart has been independently verified to reduce water consumption by up to 5% within 12 months and improve customer engagement and satisfaction with water utilities.
Why you should care
Global demand for water is expected to increase by 55% between 2000 and 2050, which means water-saving opportunities will become increasingly important. In many countries, utilities are facing legal requirements to reduce their customers’ water use. WaterSmart manages water data for over two million households, and has delivered thousands of leak detection alerts. The company aims to scale the solution to new markets to help to save even more water.